How Phoenix Open Counts Attendance Numbers
By Kickntrue on 3/2/10
So- people are appalled at how much lower the attendance was for the Phoenix Open this year versus last. I'm appalled at how they count.
The attendance figures are an estimate and a loose one at that. "We actually count cars (in the parking lots) and there's a formula that is apparently accepted in the industry on the number of people per car," tournament chairman David Rauch said. "We count the cars with aerial shots, and we're looking at it by acreage, each of the parking lots. There's an estimate of the number of cars per acre. You come up with the total (based on) the estimate of the number of cars and 3.2 people per car.Maybe they should consider changing scanner devices they use to shoot tickets upon entry. I'm pretty sure they can count now.
WHAT THE HECK?!
There is only 1 reason I can possibly think of for why they would do this. All of the numbers are clearly inflated and BS and the PGA Tour doesn't want anyone to know how few people actually attend an event. I wonder if this is a one-off or if this is the status quo on Tour. If this is normal- someone (IRS) may want to look into their books!
I'm going to start giving our advertisers oobgolf's traffic numbers with these estimates. It's pretty common for 3.2 (?!) people to crowd around a screen and view the internet together, right?!
For what it's worth- I actually made a comment to my wife when watching on Saturday (yes, you read that correctly- she was watching with me) that outside of the 16th hole the crowds looked pretty thin.
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"Turnstiles" guys, that's what they were made for.
Sell beer or count people coming through the gates.....beer it is!
What's next? Are they going to use satellite photos of the tournament, and calculate by square footage of people?
Umm, when I went to the BMW Championships last year the ticket you purchased had a barcode. They scanned the barcode on entry to make sure the ticket was valid. Even the little old (now defunct) Greater Milwaukee Open would do something similar. In this day and age, how can you get by on such estimates. It's not like the events are free and they just let anyone roam around on the course.
Maybe they are trying to hide something...
I went to the tournament and they did scan my ticket upon entry. I can't believe that it would not only more accurate but also easier to count the number of scanned tickets. Someone is going to figure out a way to rip them off now that they know they aren't even keeping track of how many tickets get scanned.
Count the tickets sold...that's really what matters, no?
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