TaylorMade Rolls Out Project (a)
By Torleif Sorenson on 2/3/14


TaylorMade adidas Golf have established a reputation for frequent product offerings lately, mostly with clubs. But now, the company is rolling out a new ball designed especially for mid-handicap players seeking more spin on green-side shots.

Project (a) is a three-piece ball designed by TMaG engineers to produce more spin where amateur golfers typically need more ball-spin — from 60 yards into the green.



The ball includes a cast urethane cover with 360 dimples and 86 compression, designed to provide soft feel and better durability. TaylorMade sells the balls for US$ 31.99 per dozen on their web site. This is roughly half the cost of Titleist's Pro V1 and Pro V1x balls, which have an MSRP of $62/dozen.


read more

Read an interesting article? Tip Your Editor


Images via TaylorMade adidas Golf


[ comments ]
GBogey says:
I wouldn't mind all the product offerings if the equipment makers could at least provide a little more creative marketing. Don't 80% of all balls produce more distance and more spin around the green? How is this ball different from the other TM offerings? What's the difference between Slider and Jetspeed, or Big Bertha and X2 Hot? Seriously, I don't have a clue and I think I am more informed than most golfers.
2/3/14
 
jasonfish11 says:
Confusion and misunderstanding is what TM wants. I mean they produce a chart that compares their ball to 4 other balls (out of 100's) from 30 and 60 yards.

This chart is just crap. Unless you play only pitch and putt courses where the hole length ranges from 30-60 yards this is just worthless info (even then its still very limited).

Not to mention the graph break* at the bottom which exacerbates the difference between them and their competitors.

*Starts at 2000 rpm and increases at 1000rpm intervals. Start the graph and 0 and increase it at 1000rpm intervals, it doesn't look as impressive.

But it looks pretty.

What's new with Tiger and Lindsey?
2/3/14
 
jasonfish11 says:
Also Torleif if you are paying $62 for a dozen Pro V's I'd be glad to sell you all the Pro V's you want for $55 a dozen (plus shipping). Over a 10% discount and you dont have to pay sales tax. :)
2/3/14
 
Duke of Hazards says:
So, it's a mid-priced urethane covered ball. They should be comparing it to the e5, Hex Chrome, Gamer Tour and U3. Ignoring the aforementioned truncated graph, they're not really comparing apples to apples, are they?

I'm sure that some of their products are probably good (disclosure: I have a TM putter) but its a complete turnoff when it seems like it's a company run by spastic monkeys. When I first started playing golf, TM didn't have this stigma.

Now it seems they're ditching the over-the-top marketing angle (Rocketballz, Rocketbladez, #Longier, Lethal, Jetspeed, etc) and dabbling with more subdued, cerebral-sounding product lines like Tour Preferred and Project(a), but it still seems schticky.
2/3/14
 
falcon50driver says:
They sent me a sleeve to "test". I'd love to be able to tell the difference between balls and help them out. Anyway I don't hardly have time to play golf lately. Maybe this weekend in Vegas I'll give them a shot after I clean out a couple of blackjack tables.
2/3/14
 
mmontisano says:
when i see a TM bag full of TM clubs, i know they're either new to the game, or are going to turn my round into a 6 hour ordeal.
2/3/14
 
golfingbumunderpar64 says:
Mmontisano..............not to sound like an ass but I have a TM bag full of TM clubs. I'll give you a stroke a hole and throw $100 down that I still beat you like a drum. While yes TM makes clubs like Taylor swift goes through men but they produce a quality product that has won me lots of money.
2/3/14
 
DougE says:
Mmontisano, I am not a fan of TM either, but I have to side with golfingbum on this one. I have been pounded into the ground by some damn good players with bags full of TM clubs. All the top club makers offer great clubs. My problem with TM is that you can't buy some newly released club from them without feeling like it will be outdated by their new and better club in a month. But, that's their schtick. It's what they do. They've taken on a computer electronics approach to selling products. New features every three months. It obviously works for them. I don't like it.

I pay $46 for a dozen new ProVs and 23-25 bucks for a dozen 2013 mint (hit once or twice and lost) ProVs. I actually never pay for new balls. My family does. I get them as gifts. I only buy mint ProVs.
2/4/14
 
jrbizzle says:
While I think I know what mmontisano was trying to say, pretty sure he failed in execution. I played the game for over 10 years before I owned my first TaylorMade club, and at one point I had a TM driver, hybrid and irons all in the bag and played some of my best golf with them.

Outside of companies who specialize in better player clubs (i.e. Titleist and Mizuno) you could say the same of anyone who has a bag full of just TMs, or only plays Nike, or only Cobra, Callaway, etc. They're probably new to the sport.

Those of us who play a mixed bag and have taken the time to fine tune our gear can be happy for our benefits, but we shouldn't crap on people who are new to the game, or just like to stick with one brand. If you don't want to play long rounds, or be bothered by a newbie, join a club. Otherwise, wait your turn on the tee, shake someone's hand and lend them some advice if you think they need it on ready play. Every single one of us at one point was a newcomer who didn't know what to do out there.
2/4/14
 
mmontisano says:
I actually have no problem playing with someone new to the game, but based on the first comment after mine, I think I just proved my point.
2/4/14
 
DaRupp13 says:
So I've been out of the game for about a year (have a 9 month old) and I might be able to squeak in a few rounds this season. It's crazy how many new club lines there are that I've never heard of! XHot, SLDR, blah blah blah, what are these things?

As for the ball, I've always like NXT Tours (2010). Played ProV1s for a while, but I'm a little too wild for them. NXT Tours were the perfect equilibrium of spin for me. What's the 2014 version of that ball these days? I'm partial to Titleist because I like the shape of the aiming arrow, but I'm of course open to anything.

As misleading as the data on Project (a) is, could they work? What do you guys think?
2/4/14
 
jasonfish11 says:
DaRupp.

Pick a ball that fits what you want to do. If you are wild get a low spin ball (high spin will be side spin or backspin). If you want more control go for a high spin ball. If you want a good middle of the road ball all the above tested balls should fit that category.

Buy a sleeve of a couple different and see what you like the best. Then try to stick to 1 ball.

I do believe in playing 1 ball if you are trying to improve. The balls have such a wide range of feel, reaction. It really screws me up when I hit a differnt ball. But I usually only do that when I'm having a terrible round and dont want to start (keep) loosing $4 golf balls.
2/4/14
 
jasonfish11 says:
As for the clubs. I'm can't recomend anything specific. Although the science behind the SLDR looks interesting, and when I go to get a new driver I can't wait to try it out.

I play an off brand irons that I really like (actualy I hit them better than Mizuno's when I tested clubs). I have a very odd bag set up. I have 13 clubs and 7 different brands. the only consistant brand are my irons.

Not sure about drivers but for irons there are some really good off brands out there. Just make sure you test them well and really like them because the resale SUCKS if you decide 3 months in they aren't for you.
2/4/14
 
DaRupp13 says:
Thanks Jason! Sorry to mislead, I have my bag set with clubs ( oobgolf.com/golfers/equipment.php?id=159547). I just noticed the other day all the new brands out there. I started to think maybe I was away for the game for 3-4 years instead of 1!

RE the balls - sounds like the standard procedure. Try a bunch, find one you like. I also completely agree with you - once I find a ball I like, I try to stick with it always. I'll throw a sleeve of the Project (a)'s in to test. Can they change the name of them? They aren't fun to type...
2/4/14
 
jrbizzle says:
DaRupp, they still make the NXT Tour but not sure how it may compare for you. They also make NXT Tour S which is supposed to be softer, but it typically gets bad reviews for the price.

You should probably try to get sleeves of NXT Tour, Nike RZN, Callaway HEX Chrime etc and compare.
2/4/14
 
srogers13 says:
Note to self, get TM bag to get under montisano's skin.
2/4/14
 
DaRupp13 says:
Thanks jrbizzle. Yeah NXT Tours have gone up in price (like all golf balls). I didn't mind them when they were $29, but they're creeping up into the $35 range which I'd prefer not to pay. Thanks for the reco!
2/5/14
 
legitimatebeef says:
They should have called it Project (s), for suck, as in you suck and you need all the help you can get. Sucker.
2/5/14
 
[ post comment ]
 
    New Products
    Stats
    Caption This
    World Am
    How Bizarre!
Most Popular:

Subscribe